The Express clothing brand; is it high-end? It’s not easy to define what makes something high-end or even define high-end at all. If you go by the old definition of high-end as expensive items and services, then most clothing brands today would be considered high-end. Yet they certainly don’t fit the stereotype of upper-class snobbery or exclusivity that associates with high-end brands. So, is Express really a high-end clothing brand?
The Background of Express Clothing Brand
Express is an American fashion retailer that was founded in 1980. The brand produces clothing and accessories for men and women. While the Express Clothing brand started as a casual option, it has since evolved to offer more fashionable items. In addition, the store also offers home goods such as shoes, bags, watches, and jewelry.
The prices of Express clothes vary depending on what type of clothing you’re looking for. For instance, if you’re looking for jeans, there are four categories to choose from: Jeanswear, Women’s Jeanswear, Kids’ Jeanswear, and Men’s Jeanswear. A pair of jeans within one category can range from $30 to $180, while a dress could cost anywhere from $39 to $250.
What’s a High-End Brand?
When it comes to fashion, we’ve different tiers of clothing brands. On the high end, you have designer labels created by well-known fashion houses. These garments are usually made with luxurious materials with a high price tag. However, not all high-end brands are created equal.
Some, like Express, are more accessible to the masses and don’t carry the same prestige as brands like Chanel or Gucci. So, is Express considered a high-end clothing brand? Well, some might say yes, but they are not.
The Express clothing brand collections use beautiful fabrics such as silk, cashmere, and lace. In addition to being stylish, their clothes are often priced at less than $200 per item (depending on the style).
The Express clothing brand has been around for over 30 years and continues to produce classic pieces yearly – which is why many people love them!
Does Express Clothing Brand Use Premium Materials?
While the brand is not considered high-end, it does use premium materials in some of its clothing items, such as 100% wool in its suit jackets. The brand also offers an Express Designer Collection which features items made with more luxurious fabrics and materials.
While Express is not a high-end clothing brand, it offers some premium clothing items. If you’re looking for less expensive luxury clothes, you may want to check out Louis Vuitton or Channel.
Why Is Express Clothing Brand Not Considered High-End?
While many believe that Express clothing brand is a high-end label, this is not true. One of the main reasons Express is not considered high-end is its prices are relatively affordable compared to other luxury brands.
Additionally, their clothing is often mass-produced and available at many retail stores, contributing to their more affordable image.
Another reason the Express clothing brand might not be seen as high-end is that they do not have the same level of exclusivity as other brands; anyone can go into an Express store and purchase items off the rack. For these reasons, Express is generally not considered a high-end clothing brand.
Further Reasons Why Express Clothing Brand Isn’t High-End
It Doesn’t Have Exclusivity
Though once a haven for trendsetters and the fashionable elite, Express clothing brand has changed over the years. It’s now better known as a mall brand. Though it still offers quality clothing, it doesn’t have the same exclusivity as high-end brands. This is due to a few factors:
- First, Express is more accessible than many high-end brands, with stores in most malls across the country.
- Second, it doesn’t have the same prestige as Gucci or Louis Vuitton brands.
- Finally, its prices are relatively affordable, even for items on-trend. So, while you can find some great clothes at Express, it’s not considered a high-end brand.
Its Clothes Are Mass Produced
Express clothing brand is not considered as high-end. Most of their clothes are mass-produced in foreign countries, which helps keep costs down. Additionally, the company has always been geared towards a more affordable and casual style. That being said, they have dabbled in more formal wear in recent years with mixed results.
While some pieces are well-made and stylish, others have been criticized for looking cheap and flimsy. Overall, Express is better known for its trendy and affordable everyday clothes than for luxury garments.
Why Express Clothing Brand is More Than Just a Clothing Store
No matter what your style, you can express yourself with clothing from Express. The brand offers on-trend pieces perfect for work, weekends, and everything in between. There’s something for everyone at Express with several sizes and styles.
Thanks to the brand’s affordable prices, you can easily build a fashionable wardrobe without breaking the bank. So, whether you’re searching for a new work outfit or want to update your everyday style, Express is a great place to start.
Suppose you crave the perfect date night outfit or want to update your work wardrobe; Express has something for you. Although prices may be slightly higher than some other stores, the quality is worth it, and with sales and coupons always available, you can save money on your favorite items. So, what are you waiting for? Express yourself at Express today!
Frequently Asked Questions
At What Price Point Does a Brand Become High-End?
There is no definitive answer to this question as it is entirely subjective. However, generally speaking, a brand becomes considered high-end when it begins to charge premium prices for its products. This results from using luxurious materials, expert craftsmanship, or simply because the brand has a strong reputation, exclusivity, and loyal following.
The Bottom Line
Express is a renowned fashion brand that produces high-quality and trendy clothes. Although the brand uses premium materials in some of its products, it is not a high-end brand. Express clothing brand lacks exclusivity because it massively produces clothes, making them readily available. Furthermore, clothes from Express are affordable, unlike high-end brands such as Gucci and Louis Vuitton.